About Us

About Us

About Us

We’re Not Consultants. We’re Your Strategic Finance Team.

Growth CFO exists to give founder-CEOs financial clarity, structure, and confidence—without the bloat of big-firm consulting or the limits of a solo CFO.

We know hiring a CFO feels like a $250K gamble. That’s why we built a safer, smarter path.

Origin Story

Origin Story

Origin Story

Built in the Trenches. Refined in the Military. Sharpened in the Classroom.

Every detail counts. Discover how our tailored solutions elevate your brand, ensuring flawless execution and stunning results.

01

The Problem

For 35+ years, founder Kirk McLaren saw CEOs like you struggle with blurry numbers: late books, unclear margins, and financial blind spots that stalled growth.

01

The Problem

For 35+ years, founder Kirk McLaren saw CEOs like you struggle with blurry numbers: late books, unclear margins, and financial blind spots that stalled growth.

01

The Problem

For 35+ years, founder Kirk McLaren saw CEOs like you struggle with blurry numbers: late books, unclear margins, and financial blind spots that stalled growth.

02

The Moment

Drawing on his military service — where objectives, 3-person teams, and intentional follow-through meant mission success — Kirk applied the same discipline to finance.

02

The Moment

Drawing on his military service — where objectives, 3-person teams, and intentional follow-through meant mission success — Kirk applied the same discipline to finance.

02

The Moment

Drawing on his military service — where objectives, 3-person teams, and intentional follow-through meant mission success — Kirk applied the same discipline to finance.

03

The Method

As an educator, Kirk built systems that bring CEOs along step by step. His Impact Financial Management method makes finance simple, actionable, and ROI-driven — elevating outcomes beyond the expertise of any one CFO.

03

The Method

As an educator, Kirk built systems that bring CEOs along step by step. His Impact Financial Management method makes finance simple, actionable, and ROI-driven — elevating outcomes beyond the expertise of any one CFO.

03

The Method

As an educator, Kirk built systems that bring CEOs along step by step. His Impact Financial Management method makes finance simple, actionable, and ROI-driven — elevating outcomes beyond the expertise of any one CFO.

04

Result

A unique Growth CFO model: a 3-person team, powered by a proven system, delivering measurable ROI in weeks.

04

Result

A unique Growth CFO model: a 3-person team, powered by a proven system, delivering measurable ROI in weeks.

04

Result

A unique Growth CFO model: a 3-person team, powered by a proven system, delivering measurable ROI in weeks.

How We Think

How We Think

How We Think

The Finance Function Should Drive Growth—Not Just Report It

We’ve rebuilt the role of finance around the founder—not the spreadsheet.

Insight

You don’t need more data — you need faster, better decisions.

Insight

You don’t need more data — you need faster, better decisions.

Insight

You don’t need more data — you need faster, better decisions.

System

Real dashboards, pricing tools, & billing clarity.

System

Real dashboards, pricing tools, & billing clarity.

System

Real dashboards, pricing tools, & billing clarity.

Coaching

We help you lead the finance team, not just review it.

Coaching

We help you lead the finance team, not just review it.

Coaching

We help you lead the finance team, not just review it.

Quote Icon
“Within 5 weeks, Growth CFO found $180K in hidden cash we didn’t know existed.”

CEO

$22M SaaS

Team

Team

Team

You Get a 3-Person Team. Not a Spreadsheet.

 Every membership comes with a team that combines strategy, systems, and analysis — all aligned to your growth.

Team Image

Growth CFO

Uncovers ROI, builds your roadmap, and coaches you as CEO.

Team Image

Growth CFO

Uncovers ROI, builds your roadmap, and coaches you as CEO.

Team Image

Growth CFO

Uncovers ROI, builds your roadmap, and coaches you as CEO.

Team Image

Operations & Systems Pro

Installs dashboards, reporting infrastructure, and workflows that keep your team aligned and accountable.

Team Image

Operations & Systems Pro

Installs dashboards, reporting infrastructure, and workflows that keep your team aligned and accountable.

Team Image

Operations & Systems Pro

Installs dashboards, reporting infrastructure, and workflows that keep your team aligned and accountable.

Team Image

Accountant/Analyst

Surfaces margin leaks, cost-to-serve insights, and cash opportunities. • P&L by project • CAC, LTV, and margin drivers • Scenario planning

Team Image

Accountant/Analyst

Surfaces margin leaks, cost-to-serve insights, and cash opportunities. • P&L by project • CAC, LTV, and margin drivers • Scenario planning

Team Image

Accountant/Analyst

Surfaces margin leaks, cost-to-serve insights, and cash opportunities. • P&L by project • CAC, LTV, and margin drivers • Scenario planning

We’re Obsessed with ROI and We Guarantee It!

Cash Unlocked in 3 Weeks

$45K

Growth CFO rebuilt our billing cycle and cleaned up forecasting

Margin Recovered

200K

Before talking to investors, we finally had a real financial model.

Lift in Valuation

17%

Choosing the right pricing model can make or break your SaaS startup.

We’re Obsessed with ROI and We Guarantee It!

Cash Unlocked in 3 Weeks

$45K

Growth CFO rebuilt our billing cycle and cleaned up forecasting

Margin Recovered

200K

Before talking to investors, we finally had a real financial model.

Lift in Valuation

17%

Choosing the right pricing model can make or break your SaaS startup.

We’re Obsessed with ROI and We Guarantee It!

Cash Unlocked in 3 Weeks

$45K

Growth CFO rebuilt our billing cycle and cleaned up forecasting

Margin Recovered

200K

Before talking to investors, we finally had a real financial model.

Lift in Valuation

17%

Choosing the right pricing model can make or break your SaaS startup.

Cta Image
Powered by People. Enhanced by AI.

We don’t replace CFOs with algorithms. We combine seasoned leadership with AI tools so you get clarity, speed, and ROI you can measure.

“AI gets us numbers in seconds. Our CFOs know which numbers matter. Together, it’s unbeatable.”
Cta Image
Powered by People. Enhanced by AI.

We don’t replace CFOs with algorithms. We combine seasoned leadership with AI tools so you get clarity, speed, and ROI you can measure.

“AI gets us numbers in seconds. Our CFOs know which numbers matter. Together, it’s unbeatable.”
Cta Image
Powered by People. Enhanced by AI.

We don’t replace CFOs with algorithms. We combine seasoned leadership with AI tools so you get clarity, speed, and ROI you can measure.

“AI gets us numbers in seconds. Our CFOs know which numbers matter. Together, it’s unbeatable.”

How We're Different

How We're Different

How We're Different

We’re Not a Consulting Firm. And We’re Not a Solo CFO.

Every engagement is led by a high-performance team that combines strategy, systems, and deep number-crunching.

 
Big Firm
Solo CFO
Growth CFO
Cost
$$$$
$$
$$
Speed
Slow
Medium
Fast
Team Support
Yes
No
Yes
ROI Guarantee
No
No
✅ Yes
Custom Model
Generic
Ad hoc
Battle-tested

 
Big Firm
Solo CFO
Growth CFO
Cost
$$$$
$$
$$
Speed
Slow
Medium
Fast
Team Support
Yes
No
Yes
ROI Guarantee
No
No
✅ Yes
Custom Model
Generic
Ad hoc
Battle-tested

 
Big Firm
Solo CFO
Growth CFO
Cost
$$$$
$$
$$
Speed
Slow
Medium
Fast
Team Support
Yes
No
Yes
ROI Guarantee
No
No
✅ Yes
Custom Model
Generic
Ad hoc
Battle-tested

We Accept Only a Few New Clients Each Quarter.

This isn’t a vendor relationship. Every engagement begins with a 5-Week Sprint to unlock cash, establish clarity, and prove ROI. From there, we scale with you.

5-Week Sprint → ROI Roadmap

$3M–$10M

Guaranteed $25k ROI found across cash, margin, or valuation

5-Week Sprint → ROI Roadmap

$10M-$25M

Guaranteed $100K ROI found across cash, margin, or valuation

5-Week Sprint → ROI Roadmap

$25M–$100M

Guaranteed $100K ROI plus valuation uplift and partner planning